— Apple Music (@AppleMusic) August 31, 2015
After a great live rendition of his ‘Can’t Feel My Face’ hit, The Weeknd was involved in an Apple Music ad that was so bizarre it bordered on hilarious insanity. It starts off well enough, with The Weeknd leaving a stage and heading into his private limousine. Then you notice that something is on fire right next to his limousine, and THEN it’s revealed that John Travolta is pulling off his best Lloyd Christmas impersonation as the driver of the limousine. It ends with ‘to be continued’ on the bottom of the screen, so thank the good Lord there’s going to be more to this. I can honestly say I have no idea where this is going, but I’ll be watching part 2 even if it comes out in 50 years.