The NHL is consistently the best at commercials that both chronicle their history and show the importance of the series that’s about to be played. While a lot of other sports have “sold out”, Lord Stanley’s Cup is still as prestigious as was when it was first introduced. Search any Stanley Cup playoff commercial and I guarantee you you’ll get goose bumps. I don’t even like hockey and I think this commercial is awesome. Also Liev Schreiber should probably narrate every video ever. He dominated 24/7 on HBO, and he dominates in this commercial as well.